Why UK Mobile Advertisers warn Facebook that Home ads must not annoy Mobile Facebook users

UK Mobile Advertisers warn Facebook that Home ads must not annoy Mobile Facebook users


Your mobile phone is personal and over marketing or advertising in such a personal space will be an instant switch-off for Mobile users

 

 Facebook Home Mobile

 “Facebook are unlocking a vast amount of consumers' time. But alongside that, the closer you come to the UK mobile phone consumer, the softer you need to tread, and the bar for content quality will be higher than ever.


The coverage feed on Facebook mobile will not display advertising on April 12 when it becomes available, but future versions will carry adverts.

Analysts also said Facebook would be able to gather too much personal data about users from mobile phone Facebook Home users. It should put privacy advocates on alert, for this application erodes any idea of privacy,”

Mobile Phone Charging Station UK

The smartphones would be able to send GPS data to Facebook, potentially telling the social media giant where the phone, and likely its owner, is at any time.


“So if your phone doesn’t move from a single location between the hours of 10 pm and 6 am for say a week or so, Facebook mobile can quickly deduce the location of your home,” he said.
“We need to ask our legislative representatives to understand that Facebook wants to go from our desktops and browsers right into our home — the place where we need to be private,” he wrote.
Mark Zuckerberg unveiled at a press conference in California last night about Facebook home on mobile.

The expected partnership with HTC was also confirmed as the smartphone manufacturer launched the HTC First, which will have Home built in.

 
Mobile Phone Charging Station UK

“Our phones are designed around apps, not people. We want to flip that around,” Mr Zuckerberg said.
He introduced “Chat Heads”, a "layer" feature that would allow users to read and send Facebook and text messages without needing to switch back to Home.

Facebook Home will be available to install on other Android devices such as the HTC One X and Samsung Galaxy S3 from April 12 in the US.

It will be available worldwide “in the coming weeks”.

The HTC First will be available on EE in Britain from this summer.

Watch the space, Apple, Nokia, Blackberry and Samsung mobile!

You can get the best mobile phone cases in UK including designer brands and unique designs  for the iPhone 4/4S/ 5 or Galaxy S3 at the Chargezone online store

In the next few years the mobile phone or smartphone will become the most common way for the UK consumers to access the Internet. What are you and  all UK local businesses doing about it ?

Chargezone is a public smartphone recharging unit with brand focused advertising. Our goals are:

• To always keep the UK public connected on-the-Go and  never running out of battery.
•To further  improve your organization's smartphone marketing strategy
•To  help UK Businesses put a mobile phone strategy front of mind today

Contact the team today: advertising@chargezone.co.uk for Advertising or Press



http://www.chargezone.eu
http://www.chargezone.co.uk
The Public Smartphone Charging Media  with Brand Focused Advertising


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