Never before could both the right location and the right time be factored into advertising and marketing,
Never before
could both the right location and the right time be factored into advertising
and marketing
Those businesses willing to take a test-and-learn approach, to find out how
their customers want to interact with them, can feel comfortable that they are
less likely to be left behind. However, for
the test-and-learn approach of mobile marketing to succeed, you need to
start. But many businesses are waiting and watching what others are doing. The
problem with that strategy is that you have very limited experience and your
company don’t learn what does and
doesn’t work in mobile with your customers.
The ultimate
impact of this global phenomenon called mobile will be bigger than the impact
of television or the personal computer. It is everywhere, it is personal, and
it is always on. Welcome to the world of the third screen.
The Smartphone charging media with brand
focus advertising.
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