Is Samsung about to offer $100-300 to people who trade in their Apple device for a Samsung??


Is Samsung about to offer  $100-300 to people who trade in their Apple device for a Samsung.

How to take Mobile Ads for a Test Drive. Chargezone is a smartphone charging media company is brand focused advertising.






Most  iPhone users may start seeing mobile ads from Samsung which is Apple’s biggest competitors. The ads will offer about  $100-300 to people who trade in their Apple device for a Samsung.
The strategy by Samsung  is just one sign of the boom in mobile advertising, which to date has fallen short of expectations, in part because the limited screen real estate makes it hard to craft ads that don’t annoy users.
Smartphones  currently accounts for 10 percent of the time spent consuming media, they draw only 1 percent of advertising spending in the U.S and UK according to researcher EMarketer. That’s changing as more technology companies, including the social media powerhouses, create mobile ad products and woo big brands


The spending is vital to many companies like Facebook, when it said its mobile-ad business, which is growing fast, is still not yet proven and it got investors all worried.  it only began selling mobile advertising in February. Still, JPMorgan Chase estimates the company’s annual revenue will double to $8.68 billion by 2014, thanks in part to the push into mobile ads.
The U.S. division of Samsung’s doubled its spending on mobile marketing and advertising in the first quarter, to 10 percent of the total budget. The company is buying ads on Facebook as well as other mobile networks such as Google’s, AdMob. Colleen McDuffe, director of marketing for Samsung Mobile USA, says that while mobile ads are about one-seventh the price of an ad on a desktop computer, they are generally twice as effective.


One problem that has caused some advertiser hesitation is the complexity of mobile advertising, Advertisers can work with mobile-ad networks. A marketer can also go directly to a social media company. And mobile ad products are so new that there arenot agreed-upon ways to measure the success of a campaign
The mobile ad market could reach $18.3 billion by 2015 big brands target hard-to-reach consumers.



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The Public Smartphone Charging Media  with Brand Focused Advertising



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